Market analysts and experts have often referred to Cobra Group Greece as 'the daringly different company'; one that's not averse to experimentation and implementing new ideas.
Right from the beginning, the company has been introducing the Greek direct marketing sector with a varied range of unique strategies and concepts, never before used by direct marketers in the country. And to great success.
While others looked on with skepticism, the company innovated, tested and implemented new approaches. When the results started flowing in, with clients enjoying unprecedentedly high volumes of customer acquistion, all were stunned. Even then, there were cynical voices claiming it won't last long. But when Cobra Greece repeated its success time again and time again, , the cynics were left spellbound.
Even today, the strategies and ideas that the company implements, as part of its marketing campaigns, happen to be refreshingly different.
Cobra Group Greece is in no doubt 'the daringly different company'.
Monday, May 31, 2010
Thursday, May 13, 2010
Cobra Group Greece: Regular reviewing of results
Cobra Group Greece gives top priority to the periodic and regular reviewing of results, ever since it began operations.
Sales and Marketing representatives who are part of the various marketing campaigns run by the independently contracted associate companies of Cobra Greece make it a habit to interact regulary and share thoughts and ideas. As part of this interaction, they discuss their results and achievements too. This is part of the reviewing thing that happens in the company regularly. The reviewing helps them to assess their growth, make plans for the future, form a better understanding of changing market trends and tendencies, understand customer tastes and interests and also compare themselves with international standards.
This kind of a periodic reviewing of its results helps develop better marketing skills and also lends in a way to the accountability that Cobra Group Greece has earned down the years.
Sales and Marketing representatives who are part of the various marketing campaigns run by the independently contracted associate companies of Cobra Greece make it a habit to interact regulary and share thoughts and ideas. As part of this interaction, they discuss their results and achievements too. This is part of the reviewing thing that happens in the company regularly. The reviewing helps them to assess their growth, make plans for the future, form a better understanding of changing market trends and tendencies, understand customer tastes and interests and also compare themselves with international standards.
This kind of a periodic reviewing of its results helps develop better marketing skills and also lends in a way to the accountability that Cobra Group Greece has earned down the years.
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